{"id":178,"date":"2020-12-10T14:30:43","date_gmt":"2020-12-10T14:30:43","guid":{"rendered":"https:\/\/www.sedapds.com\/?page_id=178"},"modified":"2022-09-15T14:46:29","modified_gmt":"2022-09-15T13:46:29","slug":"our-purpose","status":"publish","type":"page","link":"https:\/\/www.sedapds.com\/services\/our-purpose\/","title":{"rendered":"Our Purpose"},"content":{"rendered":"<p>We achieve this through the pragmatic application of scientific excellence in Pharmaceutical Technology and <a href=\"https:\/\/www.sedapds.com\/expertise\/clinical-pharmacology\/\" target=\"_blank\" rel=\"noopener\">Clinical Pharmacology<\/a>. Our ambition is for our Pharmaceutical Experts to provide Clients with the experience and level of expertise that may be found in the development functions of major pharmaceutical companies but with the speed and flexibility required in the fast moving biotech sector.<\/p>\n<p>Our knowledge and experience allow us to quickly identify the essential experiments for the phase of development and deliver a suitable data package to meet the <a href=\"https:\/\/database.ich.org\/sites\/default\/files\/Q8%28R2%29%20Guideline.pdf\" target=\"_blank\" rel=\"noopener\">regulatory expectations<\/a> whilst ensuring that the clinical programme has the best chance of success. Equally important is our ability to identify work that can be delayed until after the next value inflection point to ensure that the spend profile is managed appropriately.<\/p>\n<img loading=\"lazy\" class=\"alignnone wp-image-223 size-full\" src=\"https:\/\/www.sedapds.com\/wp-content\/uploads\/2020\/12\/purpose-lab.jpg\" alt=\"Pharmaceutical expert wearing a lab coat looking at samples in a lab \" width=\"1200\" height=\"581\" srcset=\"https:\/\/www.sedapds.com\/wp-content\/uploads\/2020\/12\/purpose-lab.jpg 1200w, https:\/\/www.sedapds.com\/wp-content\/uploads\/2020\/12\/purpose-lab-300x145.jpg 300w, https:\/\/www.sedapds.com\/wp-content\/uploads\/2020\/12\/purpose-lab-1024x496.jpg 1024w, https:\/\/www.sedapds.com\/wp-content\/uploads\/2020\/12\/purpose-lab-768x372.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\n<p>We understand that speed is of the essence, particularly in early stages of development, and our pharmaceutical experts ensure that our systems and processes have the agility to stay off the critical path.<\/p>\n<p>We know that if we can contribute to the value proposition of our Clients, we will play our part in bringing new, innovative therapies to patients.<\/p>\n<p><span class=\"TextRun SCXW125899369 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125899369 BCX8\">Seda was founded in 2015 by pharmaceutical experts Paul Dickinson and Marcel de Matas<\/span><span class=\"NormalTextRun SCXW125899369 BCX8\"> to provide consultancy services across the biotech industry. Company growth<\/span><span class=\"NormalTextRun SCXW125899369 BCX8\"> has<\/span> <span class=\"NormalTextRun SCXW125899369 BCX8\">led to an expansion in <\/span><span class=\"NormalTextRun SCXW125899369 BCX8\">our <\/span><span class=\"NormalTextRun SCXW125899369 BCX8\">capabilities, <\/span><span class=\"NormalTextRun SCXW125899369 BCX8\">to include<\/span><span class=\"NormalTextRun SCXW125899369 BCX8\"> modelling and laboratory services<\/span><span class=\"NormalTextRun SCXW125899369 BCX8\">, g<\/span><span class=\"NormalTextRun SCXW125899369 BCX8\">iving us the ability to take your product <\/span><span class=\"NormalTextRun SCXW125899369 BCX8\">from discovery, through early clinical trials and onwards to product <\/span><span class=\"NormalTextRun SCXW125899369 BCX8\">approval<\/span><span class=\"NormalTextRun SCXW125899369 BCX8\">.<\/span><span class=\"NormalTextRun SCXW125899369 BCX8\"> This combination of consultancy<\/span><span class=\"NormalTextRun SCXW125899369 BCX8\"> support by renowned <\/span><span class=\"NormalTextRun SCXW125899369 BCX8\">pharmaceutical<\/span><span class=\"NormalTextRun SCXW125899369 BCX8\"> experts<\/span> <span class=\"NormalTextRun SCXW125899369 BCX8\">alongside<\/span><span class=\"NormalTextRun SCXW125899369 BCX8\"> our<\/span><span class=\"NormalTextRun SCXW125899369 BCX8\"> modelling<\/span> <span class=\"NormalTextRun SCXW125899369 BCX8\">and laboratory offerings will give you peace of mind that you\u2019re partnered with an <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW125899369 BCX8\">organisation<\/span><span class=\"NormalTextRun SCXW125899369 BCX8\"> that is committed to the quality and the success of your asset.<\/span><\/span><span class=\"EOP SCXW125899369 BCX8\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We achieve this through the pragmatic application of scientific excellence in Pharmaceutical Technology and Clinical Pharmacology. Our ambition is for our Pharmaceutical Experts to provide Clients with the experience and level of expertise that may be found in the development functions of major pharmaceutical companies but with the speed and flexibility required in the fast&#8230;<\/p>\n","protected":false},"author":1,"featured_media":455,"parent":61,"menu_order":6,"comment_status":"closed","ping_status":"closed","template":"templates\/service.php","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Seda&#039;s purpose is to add value to our clients through our professional and experienced pharmaceutical experts via consultancy, laboratory and modelling.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sedapds.com\/services\/our-purpose\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Our Purpose | Seda\" \/>\n<meta property=\"og:description\" content=\"Seda&#039;s purpose is to add value to our clients through our professional and experienced pharmaceutical experts via consultancy, laboratory and modelling.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sedapds.com\/services\/our-purpose\/\" \/>\n<meta property=\"og:site_name\" content=\"Seda\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-15T13:46:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sedapds.com\/wp-content\/uploads\/2020\/12\/AlderleyPark_5thMarch2020_JodyHartley_HiRes-80-v2-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@sedapds\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\">\n\t<meta name=\"twitter:data1\" content=\"1 minute\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sedapds.com\/#website\",\"url\":\"https:\/\/www.sedapds.com\/\",\"name\":\"Seda\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/www.sedapds.com\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-GB\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.sedapds.com\/services\/our-purpose\/#primaryimage\",\"inLanguage\":\"en-GB\",\"url\":\"https:\/\/www.sedapds.com\/wp-content\/uploads\/2020\/12\/AlderleyPark_5thMarch2020_JodyHartley_HiRes-80-v2-scaled.jpg\",\"width\":2560,\"height\":1707,\"caption\":\"Three scientists wearing lab coats working in a lab\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sedapds.com\/services\/our-purpose\/#webpage\",\"url\":\"https:\/\/www.sedapds.com\/services\/our-purpose\/\",\"name\":\"Our Purpose | Seda\",\"isPartOf\":{\"@id\":\"https:\/\/www.sedapds.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.sedapds.com\/services\/our-purpose\/#primaryimage\"},\"datePublished\":\"2020-12-10T14:30:43+00:00\",\"dateModified\":\"2022-09-15T13:46:29+00:00\",\"description\":\"Seda's purpose is to add value to our clients through our professional and experienced pharmaceutical experts via consultancy, laboratory and modelling.\",\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.sedapds.com\/services\/our-purpose\/\"]}]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/www.sedapds.com\/wp-json\/wp\/v2\/pages\/178"}],"collection":[{"href":"https:\/\/www.sedapds.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sedapds.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sedapds.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sedapds.com\/wp-json\/wp\/v2\/comments?post=178"}],"version-history":[{"count":15,"href":"https:\/\/www.sedapds.com\/wp-json\/wp\/v2\/pages\/178\/revisions"}],"predecessor-version":[{"id":1557,"href":"https:\/\/www.sedapds.com\/wp-json\/wp\/v2\/pages\/178\/revisions\/1557"}],"up":[{"embeddable":true,"href":"https:\/\/www.sedapds.com\/wp-json\/wp\/v2\/pages\/61"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sedapds.com\/wp-json\/wp\/v2\/media\/455"}],"wp:attachment":[{"href":"https:\/\/www.sedapds.com\/wp-json\/wp\/v2\/media?parent=178"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}